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Press campaign and website for The Heart Of Kent Hospice's Moonlit Walk.
On Saturday 5th July, 635 women took part in the half marathon midnight walk under the stars in aid of the Heart of Kent Hospice’s Moonlit Walk, which raised more than £75,000 for the charity.
As part of the on-going public relations that Pillory Barn helps to generate for The Heart of Kent Hospice, a press campaign was launched in May to help raise awareness of the Moonlit Walk in the areas surrounding Maidstone.
Family stories from people who have personally experienced the rewards and benefits of the Hospice as well as groups of women taking part in the Moonlit Walk were amongst those featured in the press coverage.
A total value of £11,434.42 of press was generated across the local media, with plenty of positive coverage from the Kent Messenger, Your Maidstone and Kent TV.
