Dartford Bear Hunt officially launches across the town
The wait is over! The Dartford Bear Hunt has officially launched, transforming the town into a vibrant outdoor art trail featuring more than 80 individually designed bear sculptures while raising vital funds for the local hospice charity, ellenor. Inspired by the much-loved storybook We’re Going on a Bear Hunt, the trail brings the classic tale to life across Dartford in a fun and imaginative way.
Running throughout the summer, the free family-friendly trail invites residents and visitors of all ages to discover the individually decorated bears, created by talented artists and sponsored by local businesses. Participants can follow the trail map, explore Dartford’s streets, parks and public spaces and uncover the story behind each unique sculpture along the way.
Organised by ellenor, the trail is designed to raise awareness of the charity’s incredible work supporting people of all ages living with life-limiting illnesses across Kent and Bexley. From providing expert hospice care and pain management to emotional support for patients and their families, ellenor delivers compassionate care when it matters most.
Public art trails have become increasingly popular across the UK, bringing communities together while encouraging people to explore local areas, support businesses and enjoy time outdoors. The Dartford Bear Hunt continues that tradition, offering a fun and interactive experience while helping to generate vital income for ellenor’s services.
When the trail comes to an end later this year, the sculptures will be auctioned, with all proceeds helping to fund the ellenor’s specialist care across the communities it serves.
Our role as Creative Partner went far beyond graphic design. We helped shape the entire visual identity and visitor experience for the Dartford Bear Hunt, delivering everything from sponsorship packs that helped secure business support and bus advertising that raised awareness, to official trail maps, educational resources, retail displays, event branding, signage and merchandise. By creating a consistent look and feel across every touchpoint, we’ve helped bring the trail to life and connect sponsors, visitors and the local community from launch through to the final sculpture auction.
We’re also proud to sponsor one of the sculptures, Shine On. If you spot our bear while exploring the trail, be sure to scan the QR code to unlock a special Pillory Barn offer.
Whether you’re planning a family day out, looking to discover incredible artwork or simply want to support a fantastic local cause, there’s never been a better time to explore the Dartford Bear Hunt.
The trail is now open and free to enjoy throughout the summer.
To find out more, download the trail map, or learn more about ellenor’s work, visit www.dartfordbearhunt.co.uk.